A4 “Basic” Print Specifications and Advert Sizes

• All files should be in Adobe Portable Document Format (PDF), preferred PDF files from QuarkXPress or InDesign
• All transparency and layers flattened.
• Fonts should be embedded/subset and should be PostScript Type1, TrueType or OpenType
• CMYK Colour only (No spot / Pantone  colour or RGB colour)
• Magazine image resolution 300dpi
• Neither custom transfer functions nor custom halftones should be used
• Crop, Bleed and Trim marks must not be used, unless it is for a full page advert or double page spread.
• When creating a double page spread, please keep all important information 20mm from the centre-line due to binding.
• N.b. If the full page advert or double page spread could be mistaken for editorial, it has to state ‘Promotional feature’ or ‘Advertorial’on the top of the advert.