Barbara Col

Barbara Col is an experienced Marketing and Communications Manager, with over 15 years in the Air Cargo industry and a degree in Organizational Psychology specializing in Communication and Marketing.
Since 2010, within the Business Development Unit of Alha Group, she has been responsible for multiple cross-industry vertical projects that have united the main stakeholders of the Italian cargo community, focusing on key products such as pharmaceuticals, electronics, and fashion.

In recent years, Barbara has organized numerous collaborative initiatives, workshops, and conferences, and has led the creation and development of major working groups that continue to bring together shippers, freight forwarders, GHAs, and airlines. Since 2020, she has also been in charge of Marketing and Communications at Alha Academy, where she is responsible for instructional design and digital content strategy.